About Adapting Social:
Adapting Social is a Performance Marketing Agency driven by entrepreneurial ambition. We're building a culture that fosters the industry’s brightest talent in a fun, hardworking, and friendly environment. We offer a range of services including Marketing, Web Design, Graphic Design, Social Media Management, Copywriting, Email Marketing, Photography, and Videography. Our success is powered by talented individuals working productively as a team.
Our Mission:
To support and serve small businesses globally while cultivating a creative and happy team culture.
Do you enjoy connecting with people and providing solutions that make a difference? Our digital marketing agency has been thriving for over 16 years and continues to expand! We’re seeking a motivated, empathetic Outbound Sales Representative to join our team.
What Your Day-to-Day Will Look Like:
- Build Relationships: Connect with small business owners, understand their challenges, and present tailored digital marketing solutions.
- Sales Process Management: Guide prospects through the sales process, from initial contact to closing the deal.
- Client Communication: Use empathy and active listening to build trust and long-term relationships with clients.
- Collaborate with the Team: Work closely with our marketing/leadership teams to ensure client satisfaction and smooth onboarding.
- CRM Management: Keep track of your leads, interactions, and progress using our CRM system.
Qualifications We’re Looking For:
- Strong desire to help small businesses grow through effective digital marketing.
- Excellent communication and interpersonal skills, focusing on empathy and active listening.
- Self-motivated, with the ability to work independently in a remote setting.
- No formal education is required—just a passion for sales and helping others.
- Must be authorized to work in the U.S. and live in any U.S. city.
Preferred Skills:
- Prior sales experience is a plus, but not required.
- Basic understanding of digital marketing services (SEO, social media, web design) is preferred but not necessary.
- Ability to quickly learn new tools and software, including CRMs and lead generation platforms.
- Strong organizational skills and the ability to manage multiple leads and tasks simultaneously.
- Positive attitude and the ability to handle rejection with resilience.
- PipeDrive knowledge
Responsibilities for Cold Leads/Outreach
- Prospecting:
- Research and identify potential prospects through digital tools, social media, industry publications, and networks.
- Build and maintain a target list of companies and contacts.
- Utilize CRM systems to track and organize outreach efforts.
- Signing up and attending trade shows that are industry specific
- Joining networking group and attending networking events.
- Cold Outreach:
- Initiate outreach via cold calls, cold emails, LinkedIn messages, or direct mail.
- Develop personalized outreach messages that highlight how the agency’s services can address the prospect’s potential pain points.
- Follow a multi-touchpoint approach, using various platforms to build brand awareness.
- Lead Qualification:
- Qualify cold leads through discovery questions to assess fit for the agency's services.
- Move qualified leads into the sales pipeline and schedule discovery or qualification calls.
- Pitching:
- Present the agency’s services, case studies, and relevant success stories during cold outreach.
- Tailor the sales pitch to the prospect’s specific industry or business challenges.
- Relationship Building:
- Maintain regular contact with prospects who show initial interest but aren’t ready to commit.
- Engage in follow-up sequences to nurture leads and stay top of mind for future business opportunities.
- CRM and Outreach Reporting:
- Record all outreach activities, responses, and progress in CRM.
- Provide outreach activity reports, including the number of contacts made, follow-ups scheduled, and opportunities generated.
- Feedback and Continuous Improvement:
- Collect feedback from cold outreach efforts to adjust strategies for improving response and conversion rates.
- Continuously refine and optimize cold email scripts, call scripts, and outreach strategies.
**Compensation will vary for this role.**
**Starting salary of $50,000. Plus uncapped commission.**
**This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. We believe that diversity, equity, inclusion, and belonging are fundamental and that’s why we’re building a company that leads the way. We are an equal-opportunity employer and give all qualified applicants consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.**
